Color Factory NYC Ticket





Description
Voted the #1 Immersive Art Experience in America by USA Today readers in 2024, Color Factory New York celebrates the joy of color. Guests embark on a bright and colorful journey through 12+ immersive installations that inspire joy and human connection, expand boundaries of perception, encourage play, and engage the senses in unexpected ways. Fun for all ages, each visit includes surprise giveaways, sweet treats, and complimentary digital photos. From the lobby to the gift shop and every colorful moment in between, our spaces are as inclusive as they are dynamic and celebratory. Each room is designed in partnership with an exceptional roster of local and international artists and collaborators. Jump into color with us! Please note: At least ONE person's ID must match the name on ONE ticket. If no one in your party has an ID matching the name on one ticket, you will not be allowed entry. Minors under the age of 18 will not be allowed inside without a parent or guardian.
Tour Options
Itinerary
Color Factory is an unforgettable art adventure located near SOHO in Manhattan. Voted the #1 Immersive Art Experience in America by USA Today readers. Visitors are invited to experience the joy of color through interactive installations, immersive rooms, and carefully curated moments inspired by NYC.
Highlights
What's included
Traveller Ratings
Important Information
- Wheelchair accessible
- Service animals allowed
- Public transportation options are available nearby
- All areas and surfaces are wheelchair accessible
- Suitable for all physical fitness levels
- Treats may contain allergens - please ask
Reviews(107)
I would give Viator 1 star if I could. My sisters and I purchased three tickets through Viator for the Color Factory NYC for June 22 at 6:00 PM. We were driving from Cleveland, Ohio that day and realized we might not make it in time, so I started calling the Color Factory around 3:30 PM to see if we could reschedule. No one answered the phone or returned our calls. At 4:12 PM, I contacted Viator directly to ask about rescheduling. The representative told me they could not change our reservation and advised us to do our best to arrive for our scheduled 6:00 PM entry. We rushed to get there and arrived just before 6:00 PM, only to discover that the Color Factory closes at 6:00 PM. I immediately checked both Google and the Color Factory’s website, and both clearly listed the closing time as 6:00 PM. It made absolutely no sense that Viator was selling 6:00 PM tickets for an attraction that closes at that exact time. I contacted Viator again, confused about why that time slot was even available. The representative acknowledged the issue and told me I would receive a refund because the attraction was closed during the time Viator allowed us to book. Unfortunately, I never received the promised callback or the refund. I also reached out to the Color Factory directly via email, but they refused to refund the tickets. We spent over a hundred dollars on three tickets, rearranged our travel plans, and rushed through New York City only to arrive at a closed attraction because of an error in Viator’s booking system. The lack of follow-through after promising a refund has been incredibly frustrating. I would strongly caution others before booking through Viator. Double-check the attraction’s operating hours yourself, because the times offered through Viator may not actually be valid. I expected much better customer service and accountability.
Super fun experience and perfect activity with tweens (boys and girls). We went on a Saturday in the morning so it wasn't busy at all. No waiting or feeling rushed because people were waiting for us. We had plenty of time in each room. Favorite rooms were silent disco and the confetti room. Instagram friendly😊 you get the photos digitally (included in the price) after the visit. We spent about an hour in total.
Amazing interactive amenities to share with great people.
Not much to say about the experience, it’s kid’s play and you can go with your children and spend some time. But expensive.. better go to a children’s playground
There is so much to do for kids and adults alike. The experience is unlike anything I have ever done! There are so many different rooms, each with different activities. Some of them have food, others have hands-on activities. If you are looking to create a fun, memorable experience with friends, family, or even by yourself, you should totally check it out!!
Good for kids 6 and under,a bit boring compared to other "experience museums", even doing all the exhibits it took ~30 min to do the whole thing. 2/3rds of the exhibits are "meh".
Truly a vibrant, interactive experience with immersive rooms, creative installations, and plenty of opportunities to take aesthetic pictures. Each exhibit is thoughtfully designed, with great attention to detail. A very visually memorable experience start to finish. Very easy to live in the moment and take it all in
This is definitely a typical tourist spot but, my Daughter and I enjoyed ourselves. Our favorite room was the headphone/ music section in the disco ball area ( we danced a lot) and the confetti room. My daughter also enjoyed the “pit-ball” area.
It was a fun and creative experience. We were through in about 45 min. My daughter enjoyed the ball pit the most and the pictures were great. I would recommend.
Take off everything you can before going into the ball pit. Otherwise, you will lose something. I lost my Bluetooth headphones that never come off in anything I do. I couldn’t call the specific location to ask about lost and found. So now I have to go back to Manhattan, hope to get a cheap parking close by, and then hope when I go in there they have my headphones.



